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What Kind of Course Can You Sell? (Spoiler: More Than You Think)

You’re sitting on content that could earn you income while you sleep. Whether you’re a coach, service provider, or creative entrepreneur—there’s a course inside your business just waiting to be built.

If you’ve ever answered the same question more than three times, walked a client through your process, or built a repeatable system—you already have the foundation for a profitable online course.


Let’s turn that brainpower into business.


Real-World Course Ideas by Industry

For Service Providers:

  • Virtual Assistants – “30-Day VA Launch Kit”

  • Bookkeepers – “DIY Bookkeeping for Small Business Owners”

  • Realtors – “First-Time Home Buyer Bootcamp”

For Creatives:

  • Photographers – “Start and Grow a Print Shop”

  • Writers – “Email Copy That Converts”

  • Artists – “Procreate Basics for Beginners”

For Coaches and Consultants:

  • Life Coaches – “Break the Burnout Cycle in 10 Days”

  • Career Coaches – “LinkedIn Profile Makeover Workshop”

  • Wellness Pros – “Meal Prep for Busy Families”

For Product-Based Businesses:

  • Etsy Sellers – “How to Launch a Print-on-Demand Store”

  • Soap Makers – “Craft Soap That Actually Sells”

  • Boutique Owners – “Turn Your Brick-and-Mortar into an Online Brand”


Get Your Free Course Creation Checklist

Before you start recording videos or writing lessons, you need a roadmap.

Download the free Course Creation Checklist to go from idea to launch with confidence:👉 https://simplebooklet.com/coursecreationchecklist


Why Thinkific?

Thinkific is the platform I recommend (and use!) because it’s simple, powerful, and built for creators who want freedom over their content and income.


Here’s why it works:

  • Drag-and-drop course builder

  • Built-in payments and checkout

  • Email marketing tools

  • Affiliate program management

  • Community & membership features

  • No tech experience needed

Try Thinkific free for 30 days and start building your course today: 👉 https://try.thinkific.com/b5i8zth5jo2f


How to Promote Your Course Like a Pro

Once your course is built, don’t let it collect digital dust. Thinkific published a fantastic guide on 12 proven ways to promote your course. Here are a few of the standouts:

  1. Create a lead magnet – Offer a free checklist or worksheet (like the one above) to grow your email list. (Check local rules and laws!)

  2. Use social proof – Ask past students for testimonials and display them on your course landing page. Define the questions you want answered!

  3. Leverage video – Record a behind-the-scenes preview or walk-through of your course content.

  4. Host a free webinar – Give a live, high-value preview that ends with a call to action.

  5. Collaborate with influencers – Use affiliate links and partner with others who share your target audience. (Try PartnerStack)

For the full list, read:12 Ways to Promote an Online Course Your Audience Will Love (Thinkific Resource)


Your course doesn't have to be perfect—it has to be helpful. Someone out there is searching for exactly what you know how to teach. Give them the shortcut.


Here’s your action plan:

  1. Download the free checklist – simplebooklet.com/coursecreationchecklist

  2. Start your free Thinkific trial – try.thinkific.com/b5i8zth5jo2f

  3. Promote your course confidently – thinkific.com/resources/12-ways-promote-online-course-audience-will-love


Now let’s get building.


Brooke

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