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How to Turn Everyday Fun Holidays into Social Media Conversations (with AI Help)

Just Brooke the Nerd and a room FULL of Social Media Ideas!
Just Brooke the Nerd and a room FULL of Social Media Ideas!

Not everyone who visits your page is ready to buy, hire, or refer you. So why do so many of us only post about our products, listings, or services?


The truth is, most of your audience is in what marketers call an awareness or interest stage. They’re watching, learning, and deciding if they even like you enough to listen to what you sell later. If all they ever see are sales messages, they’ll scroll past.


To capture people in your online “net,” you have to entertain, educate, and build trust long before you ever sell. That starts with being human, sharing your personality, your humor, and the real things you care about. It’s not about being loud; it’s about being likable. When people get to know you, they become far more likely to engage, refer, and eventually buy when the time is right.


Why Social Media Holidays Work

There’s practically something to celebrate every single day, from National Coffee Day to World Emoji Day. These “social media holidays” are light-hearted opportunities to start conversations that reveal your audience’s interests, spark interaction, and help you stand out in their feed.


According to LocaliQ, there are more than 250 officially recognized social media holidays in 2025, providing endless inspiration for content that connects people around shared experiences (LocaliQ, 2025).


Hootsuite’s 2025 Social Trends Report notes that generative AI and content experimentation are now mainstream, meaning creators who experiment with creative, human-centered content will lead the next wave of engagement (Hootsuite, 2025).


Looking ahead, Little Media Agency predicts 2026 will see a shift toward smaller community engagement, authenticity, and AI-empowered workflows, meaning those who focus on genuine interaction, not just output, will win online (Little Media Agency, 2025).


The Science Behind Engagement

When people feel emotionally connected or passionate, even about something as silly as National Pizza Day, they’re more likely to comment. Those comments are gold for your engagement metrics and your relationship building.


Every comment gives you something to respond to and remember:

  • “You’re team thin crust?”

  • “You like pineapple on pizza? Bold choice.”

  • “Oh, you have a favorite coffee shop? Me too.”


Those small exchanges help you learn who your followers are and what they care about. You can then log those insights into your CRM to create richer, more personal future conversations.


How AI Fits In

Using AI doesn’t remove your personality. It enhances your creativity. Think of it as your brainstorming partner. You provide direction and personality; it provides structure and ideas.


Here’s a prompt template you can use for any holiday while filtering out religious, political, or polarizing ones:

“Given the social media holiday [Holiday Name] on [Date], write a social post for [Platform] that’s friendly, curious, and conversation-driven. Include a question to spark engagement. Keep it light, fun, and non-controversial. Suggest a relevant image idea and 3–5 hashtags, always including #BrookeTheNerd #KWAustinOne #TechFoundations

Then, personalize the AI’s draft with your story or local connection before posting.


Lighthearted Holidays to Try

A few crowd-pleasers that always invite conversation:


For each, ask something simple:

  • Cheese Day → “What’s your go-to comfort food?”

  • Emoji Day → “Which emoji sums up your week?”

  • Book Lovers Day → “What book changed your perspective this year?”


Bringing It All Back to Your CRM

Every interaction gives you data points, but human ones. When you log what people enjoy talking about, you make your next follow-up more personal.

“Hey, you mentioned last month you’re a dark-chocolate fan. Did you see the new dessert café in South Austin?”

That’s how relationships are built. Small touchpoints that show you listen and care.


The Real Strategy: Entertain → Educate → Earn Trust


The best social media strategies follow this sequence:

  1. Entertain – Capture attention with fun, relatable posts.

  2. Educate – Offer quick, useful insights or tips.

  3. Earn Trust – Show up consistently and respond with care.

Only after those three steps does your audience become open to conversion. Every post you share that makes someone laugh, think, or feel seen is a deposit into your trust bank.


The Blueprint for Daily Connection

  1. Choose one weekday holiday or theme.

  2. Use AI to draft your caption and hashtags.

  3. Add your real-life voice or photo.

  4. Post and engage with comments.

  5. Record key details in your CRM.

  6. Build connection over time, one genuine post at a time.


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