Why Your AI Doesn’t Sound Like You (And How to Fix It)

Brooke Silva
Aug 11
3 min read

Brooke as an action figure teaching AI to a group — Take your AI out of Playtime and into a Leverage Machine!

If you’ve ever opened ChatGPT or another AI tool, typed in your request, and thought:"Well… that’s not it,"you’re not alone.

AI is powerful, but without the right setup, it can be frustrating. Here are a few reasons people — from everyday users to REALTORS® in Austin, TX, and beyond — get aggravated with AI. Here is why!

It sounds robotic or generic – You wanted a warm, conversational tone that connects with your audience, but you got something stiff and lifeless.
It doesn’t “get” your business – Whether you’re a REALTOR® writing listing descriptions or a small business owner creating social media posts, it feels like starting over every time.
It skips important details – Your brand voice, local market info, or business-specific touches get lost.
It uses off-brand language – Sometimes AI pulls in examples or phrasing that doesn’t fit your style, industry, or audience.
It feels like more work, not less – Instead of saving time, you’re stuck rewriting and reformatting.

The truth? AI isn’t a mind reader — it’s only as good as the information you give it.

The First Step: Teaching AI Who You Are

Before you can expect AI to create something that sounds like you, you have to teach it who you are — your style, tone, values, and the kind of results you want.

Think of it like hiring a new assistant:If you just hand them a task without context, they’ll guess. But if you walk them through your process, they’ll nail it every time.

This is where AI memory comes in. Memory lets your AI store facts about you so it can consistently deliver answers that fit your personality, brand, and business goals — without you having to re-explain yourself every single time.

Why This Matters for REALTORS® and Small Business Owners

For REALTORS®: Imagine AI generating listing descriptions that already match your voice, highlight your favorite features, and resonate with buyers in your local market. Or crafting social media captions that feel personal — without you spending hours writing them.
For Small Businesses: AI can help you write blog posts, email campaigns, event invitations, or product descriptions that sound like they came straight from you — not a template.
For Everyday Users: From planning a vacation to writing a tricky email, AI can make life easier when it’s trained to “speak Brooke” (or your version of it).

Where to Start if You’re New

If you’re using ChatGPT, you can set up memory right inside your account. I’ve broken down exactly where to find it and how to start training it on my website.

If you’re using an AI tool without memory, you can still create a “brand voice guide” — a cheat sheet you paste into your chats that tells AI who you are and how to respond.

Either way, I’ve got you covered.

📌 Grab my AI Workbook, which walks you through:

How to train your GPT so it understands you from the very first message
My 75 real estate–ready prompts you can use immediately for social media, communication, marketing, and more

Everyday Ways People Use AI (Once It Knows Them)

Everyday Life: Meal planning, vacation itineraries, personalized workouts, fun activities for kids, simplifying complex topics.
Small Business: Writing blogs and newsletters, brainstorming event ideas, creating marketing campaigns, customer follow-up.
Real Estate: Listing descriptions, neighborhood guides, market updates, client communication templates, social media content calendars.

When your AI understands your tone, goals, and preferences, it’s like having a personal marketing assistant working for you 24/7 — without the payroll cost.

Ready to Get Started?

Don’t settle for AI that doesn’t sound like you.Click here to get your copy of the workbook and start training your AI to actually work for you:👉 My Workbook

You’ll also find two custom GPTs I’ve created to make your life (and your business) easier — whether you’re in real estate, running a small business, or just ready to stop fighting with AI.

Have a problem with AI you are trying to solve? Reach out and tell me about it. Let's dig into it together and see what we can solve together. Email me by clicking here.